Add-on pricing

From Pricing Wiki
Revision as of 12:58, 8 January 2013 by Professional Pricing Society (talk | contribs) (Created page with "A price structure where further modules or products can be added onto the base product to deliver superior value to the customer. The transactional price w...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to navigation Jump to search

A price structure where further modules or products can be added onto the base product to deliver superior value to the customer. The transactional price within an add-on price structure is the sum of the individual unit prices. Add-on pricing is suggested when there is significant demand heterogeneity in multiple dimensions.